about us

who we are

We're a 100% Malaysian brand consultancy.

Established in 2003, we provide end-to-end brand services
– from conducting research to developing strategies, defining architecture, creating visual identities and ensuring implementation.

When a client requires it, we also work with partners in brand areas such as brand valuation and project management.

Our client base includes some of Malaysia's leading blue-chip companies. Do have a look at what we've done – we think
our work speaks for us more than anything we can say.

Thanks for visiting. And feel free to drop in anytime.
Our virtual home is open 24/7.

forging enduring relationships

Ova's promise is inspired by Aesop's fable: The Goose that Laid the Golden Eggs.

There was once a goose that would lay a single golden egg each day. The farmer who owned the goose was ecstatic, but
it wasn't long before his wonder gave way to greed. Why wait an entire day for one golden egg? He and his wife killed the goose and cut it open to get at all the gold in one go. They discovered that, dead, it had no more golden eggs.

The fable is a cautionary tale for brand owners who look at short-term profit at the expense of long-term gain. In chasing the short-term benefit, they may well kill the brand – the creator of the long-term wealth.

how we work

We offer a comprehensive array of brand services and specialist disciplines. Our brand process comprises 3 distinct components:

  • Analyse
    We diagnose brand health and identify its essence and equity through brand exploration, brand valuation and brand opportunity.
  • Innovate
    We then devise the strategy and creatives to create a synergised brand experience by developing brand DNA/strategy, verbal identity and brand design.
  • Synergise
    Finally, we bring the brand to life by propagating the new brand promise (brand life), brand implementation and brand security.