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In a landscape where first impressions make a difference, Men’s Refinery, an exclusive male-only sanctum, sought to empower men with opportunities to gain better physical confidence with personalised grooming programmes. Ova was engaged in December 2010 to help them brand the centre. A full brand programme was conducted, including research and audit, brand DNA, logo development and brand identity as well as a visual identity system and various launch collaterals.

We currently develop design work for Men’s Refinery as well as oversee their communications materials to ensure they remain on brand.